CPG Supply Chains Look to Digital

Consumer packaged goods (CPG) are feeling tremendous pressure in 2019 as the industry continues to undergo seismic changes. Increased demand volatility and shorter lead times from retailers have become major concerns, hurting service and inventory levels. Under Pressure, CPG supply chains look to digital.

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6 Trends Shaping Omnichannel Supply Chain

6 Trends Shaping Omnichannel Supply Chain

Omnichannel retail sales have consistently doubled every 4-5 years since 2001 and is expected to become a $1.8 trillion dollar market by 2016 and hit $7 trillion by 2025. Part of the growth is driven by consumers taking their shopping online. However this is just one side of the equation.

The other enabler is the continued increase in supply chain innovation as companies seek to make more products available with faster and more flexible delivery options at lower cost.

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