Managing Director at BCG. Reflections on Digital Supply Chains & Platforms
The rising requirements of urban Gen Z consumers will define where the future of retail is headed. When it comes to big-city shoppers, what really matters to winning the last mile in fast retail? We recently surveyed more than 4,000 consumers in the United States and big cities globally for the answer. The survey points… Continue reading Winning the Last Mile – What Consumers Want
Consumers today are spoiled for choice. No matter where they live they have at their fingertips a vast assortment of products, a wide array of delivery options, and a never-ending parade of exclusive products and special offers. The consumer journey is becoming increasingly frictionless thanks to advances in technologies and disruptive innovations from the likes of… Continue reading Building an Omnichannel Supply Chain for Brands & CPG
The traditional value chain boundaries separating manufacturers and retailers are starting to blur under a digital, omnichannel setting. Brands are becoming retailers and increasingly playing an active role in the consumer Research - Shop - Buy cycle that has traditionally been the domain of retailers. We see this "direct to consumer" as a pervasive and on-going trend across numerous industry sectors. Although… Continue reading Brands are Becoming Retailers
Michael Hu | BCG 